Nike Art of Football

Through YCN I was commissioned to create a piece of design for Nike on the theme ‘Art of Football’. In response, I created an A1 poster based on the idea that designers produce miniature footballs when they screw up their bad ideas. These are kicked aside in the quest for that elusive great idea. The poster is a complex origami piece that can form one of these screwed up paper balls. The various colours represent the colours of football clubs that fans devote themselves to.